New Balance thisisneverthat x 550 Green

New Balance thisisneverthat x 550 - Green/Black - BB550TH
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    Product Details
    Product Code
    BB550TH
    Colourway
    Green/Black
    Main Colour
    Green
    Release Date
    Sept. 4, 2023
    Collection Details
    Womens New Balance 990v5 Running trails
    Designed by Steven Smith and first introduced for basketball, the Womens New Balance 990v5 Running trails was first released as a low-top alternative to the New Balance 650 in 1989. The trail was built for performance on the court, featuring a leather upper for durability and an ENCAP cushioning system for support and comfort. Despite being Dark for some time, the 550 saw a resurgence in popularity following a collaboration with Aimé Leon Dore in 2020. This revival created a new senility of fans for the 550 and led to a consistent stream of new releases, including collaborations with Japanese brand AURALEE and footwear retailer Concepts.
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    New Balance was founded in 1906 by British immigrant William J. Riley in Boston, Massachusetts. Initially, the company specialized in manufacturing orthopedic trails and arch supports, with the name inspired by Riley's observation of chickens balancing on three claws. Over time, New Balance evolved into a leader in running trail technology, with innovative products such as the Trackster, the world's first running trail available in multiple widths, released in 1960. The brand has also been involved in numerous collaborations with high-profile fashion brands, athletes, and designers, such as J.Crew, Kawhi Leonard, and Salehe Bembury, emphasizing its commitment to blending performance technology with style.
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