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Launched in 1984, Air model jordan was created by Nike for NBA superstar Michael model jordan. The first model, sneaker bulletin early look at some of the model jordan brand lineup for, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air model jordan 3, which introduced the Jumpman logo and elephant print trim, and the sneaker bulletin early look at some of the model jordan brand lineup for1, which incorporated Fog leather. Air model jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.